Anchor Text Keywords Key to Website Promotion Success

Anchor Text Keywords Key to Website Promotion Success





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Anchor Text Keywords Key to Website Promotion Success



When should you use anchor text and where does it go on your webpage?What is an anchor text?How is it used and why should I care?Will it help me get more traffic and or improve my website Performance?Is it hard to do?These are some of the questions we will answer for you in this article.

If you don't use anchor text in your on page and off page efforts to promote your site, your website will probably never get much traffic or become a valuable asset.As a matter of fact the proper use of anchor text is the most critical tool in acheiving a successful website.On page ranking factors are also important such as use of keywords in title and text and heading tags like h1,h2 for your main headers.Getting links pointing to your web pages is however the most powerful way to get high ranking and traffic.

Simply put a websites popularity is determined by how many other websites are linking to it.If no one links to your website the search engines spyders have trouble finding you and your site will languish. A link to your site is like a vote.If the site linking to you is a low traffic site or has a low ranking then not much traffic from that site will ever come your way so quality counts.You can see that taking place in real life when a well known person endorses another person or product.It is the same thing with links.The more high page rank sites linking to your site the more popular you are.

Getting a link from a website that sells dogfod probably won't help you too much if you are promoting canvas tarps to cover stuff stored outdoors.So relevance counts a lot. You want targeted traffic to your site or else they will exit pretty fast.So you want to link to high rank,high volume sites similar to your category.The days of getting a domain name and making 50 pages and then linking them all to your home page are pretty much over.Those links will show up as all coming from the same web IP address.The search engines are pretty savy today and may see that as a scam and punish you.

Anchor text is a word or a phrase that is placed next to your website URL in a special format that acts like click here.The URL does not show up on the web page but the anchor text does.When someone clicks on the anchor text they are sent to that URL.Your keywords are what you should use as your anchor text. Your most relevant keywords should be in your title and your longtail keywords should be in your text. Placing these keywords in a text link results in your getting traffic targeted to your website. The format for anchor text is simple...text...VIZ;text.To see this format you should click "view" then "source"on your browser toolbar and look at the html script for this page.

Anchor text is the single most important factor for ranking well in the search engines. Not only must you get links containing your main keyword(s) in the anchor text, from other websites, but you should also link to other webpages within your own website, using your main keyword(s) in the anchor text.


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